Feeding America

Walmart’s “Fight Hunger. Spark Change.” Campaign Ignites South Dakota Residents to Raise $97,350

Walmart’s “Fight Hunger. Spark Change.” Campaign Ignites South Dakota Residents to Raise $97,350

South Dakota Residents Raise $97,350 for Feeding South Dakota as Part of Walmart’s “Fight Hunger. Spark Change.” Campaign

With the support of South Dakota residents, the national campaign generated more than $19.8 million for Feeding America and its national network of food banks


Statewide, SD (August 15, 2017) – Walmart announced that South Dakota residents generated a total of $97,350 for Feeding South Dakota to help fight hunger in South Dakota. Walmart’s “Fight Hunger. Spark Change.” campaign encouraged people across the nation to take action against hunger and help families in need through simple acts of support online, in-store purchases and donations. Nationwide, the campaign raised more than $19.8 million to support Feeding America and its nationwide network of food banks.

Working with Discover card and five suppliers, Campbell Soup Company, General Mills, Kellogg Company, The Kraft Heinz Company and PepsiCo – the “Fight Hunger. Spark Change.” campaign called on the public to take action and help fight hunger from April 17 – May 15, 2017 by sharing campaign messages via social media, donating to local Feeding America food banks in-store at the Walmart register or purchasing select products that triggered a donation.

According to the USDA, one in eight Americans, including 13 million children, currently struggle with hunger, and the problem affects every community across the United States. Here in South Dakota, one in every eight[1] people face hunger.  

“We thank all those who took part in the “Fight Hunger. Spark Change.” campaign and helped provide meals for individuals who are in need within our own communities,” said Matt Gassen, CEO of Feeding South Dakota. “Most people think to donate to food banks during the holiday season, but thanks to the “Fight Hunger. Spark Change.” campaign we can address this issue during the spring and summer months when donations are often lowest. We’re delighted with this year’s campaign results and the funds we receive will help us provide nearly 390,000 meals to the more than 190,000 individuals we serve in South Dakota.”

“This campaign is a great example of our long-standing commitment to hunger relief and our dedication to ensuring that families have access to affordable, nutritious and sustainably grown food,” said Kathleen McLaughlin, president of the Walmart Foundation and chief sustainability officer for Walmart. “Together with Feeding America, our suppliers and customers, we continue to work in the communities we serve to make a real difference for those who are struggling with hunger.”

The ‘’Fight Hunger. Spark Change.’’ campaign is part of Walmart’s larger commitment to provide meals to those in need, helping ensure every family has access to affordable, nutritious and sustainably-grown food. In October 2014, Walmart announced a commitment to create a more sustainable food system, with a focus on improving the affordability of food by lowering the “true cost” of food for both customers and the environment, increasing access to food, making healthier eating easier, and improving the safety and transparency of the food chain. This commitment includes a goal of providing four billion meals to those in need in the U.S. by 2020.

For more information about how Feeding South Dakota is fighting hunger in across the state, visit www.feedingsouthdakota.org.


About Feeding South Dakota

Feeding South Dakota, whose mission is to eliminate hunger in South Dakota, is the state’s largest charitable hunger relief organization. In FY17, Feeding South Dakota secured and distributed over 13.6 million pounds of quality nutritious donated and purchased food providing 11.3 million meals to more than 190,000 individuals in need. Feeding South Dakota is able to distribute this food from our distribution centers in Sioux Falls, Pierre and Rapid City through its network of over 400 charitable organizations, supporting over 555 partner agency programs across the state. These organizations then provide this food to individuals who are “food insecure” through youth programs, senior centers, on-site feeding programs, emergency food pantries, after school programs, and homeless shelters. For more information on Feeding South Dakota, please visit www.feedingsouthdakota.org, find us on Facebook or follow us on Twitter.

About Feeding America

Feeding America is the nationwide network of 200 food banks that leads the fight against hunger in the United States. Together, we provide food to more than 46 million people through 60,000 food pantries and meal programs in communities across America. Feeding America also supports programs that improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate.  Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.

About Walmart 

Wal-Mart Stores, Inc. (NYSE: WMT) helps people around the world save money and live better - anytime and anywhere - in retail stores, online, and through their mobile devices. Each week, over 260 million customers and members visit our 11,695 stores under 59 banners in 28 countries and e-commerce websites in 11 countries. With fiscal year 2017 revenue of $485.9 billion, Walmart employs approximately 2.3 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://corporate.walmart.com on Facebook at http://facebook.com/walmart and on Twitter at http://twitter.com/walmart.



Jennifer Stensaas
Feeding South Dakota, Development Associate
W: (605) 335-0364, ext. 108


[1] Feeding America, “Map the Meal Gap,” http://map.feedingamerica.org/.  (2015) 

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