Tickets go on-sale this Friday to the public.
Sioux Falls, South Dakota – February 14, 2017. This morning at the Denny Sanford PREMIER Center, the
South Dakota Cattlemen’s Foundation (SDCF) revealed details of the Fourth Annual Prime Time Gala, an
upscale banquet and country music concert that raises funds to fight hunger in South Dakota through Feeding
During the press conference, Ryan Eichler, President of the South Dakota Cattlemen’s Foundation, exclaimed
that, “It’s such an honor to announce that country music sensation, Martina McBride, will headline the Prime
Time Gala on June 17, 2017 at the Denny Sanford PREMIER Center.”
Martina McBride is a multiple Grammy© nominated country singer, whose incomparable vocals have kept her
at the top of the charts garnering six #1 hits and 20 top 10 singles. Selling more than 18 million albums to date,
Martina has earned 14 Gold, nine Platinum, three Double Platinum and two Triple Platinum certifications. 2017
marks a milestone in Martina’s illustrious career – it is her 25th year of touring. She can currently be found
touring North America on the LOVE UNLEASHED TOUR with special guest, Lauren Alaina.
Opening for Martina McBride is award-winning, Scotty McCreery. McCreery burst onto the national music
scene in 2011 at age 17, quickly establishing himself as one of country music’s hottest new stars. Now in his
early twenties, the talented singer/songwriter has album sales approaching 3 million, and received both
Platinum and Gold album certifications, debuted three consecutive albums at No. 1 on a Billboard chart, and
achieved one Gold and three Platinum-certified singles as well as two Top Ten hits.
A second opener for the concert will be up-and-coming country music artist, Carly Pearce. Pearce has shared
the stage with artists such as Hunter Hayes, Florida Georgia Line and Gary Allan. She also become one of
CMT’s “Next Women of Country” for 2016.
Tickets for the Martina McBride, Scotty McCreery and Carly Pearce concert go on sale to the public this Friday,
February 17, 2017 at 10:00AM at the KELOLAND Box Office, online at www.ticketmaster.com, and all
Ticketmaster locations. Ticket prices range from $29 to $69 for the concert only.
A portion of the proceeds from the concert, as well as the auction and truck raffle at the Prime Time Gala, will
directly benefit Feeding South Dakota to assist their efforts in providing more protein to food insecure families
in our state. Since hosting the first Prime Time Gala & Concert in June 2014, the organization has raised over
$501,000 for Feeding South Dakota and this has helped to purchase over 361,804 pounds (or 164 metric ton)
of beef. This year, the organization has pledged a donation goal of raising $150,000 to provide more beef to
food insecure families throughout the state.
Funds also raised at the event have been earmarked for the SDCF scholarship program that was established in
2016. They recognize that the future of the beef industry lies in the youth who have a sincere interest in the
industry. Scholarships of $4,000, $3,000, $2,000 and $1,000 will be awarded to four students from South
Dakota enrolled in any post-secondary institution in South Dakota. Applications must be received by April 1,
For more information about the Prime Time Gala & Concert or scholarship program, visit
www.SDPrimeTimeGala.com or follow the Facebook page for timely updates.